September 21, 2021
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Becken and Grossmann & Berger participate in seed financing round of the start-up 202up GmbH
- Becken Beteiligungs GmbH is a new investor
- Grossmann & Berger joins as a new investor
- Since its foundation in 06/2020, the start-up has already raised 1.1 million euros
- Digital salesroom for real estate "REALTYDESK" already in use
Hamburg, September 21, 2021. The Hamburg-based real estate and investment company Becken and Grossmann & Berger GmbH, a real estate service provider for the sale and rental of residential and commercial real estate, are participating in the second seed financing round of the start-up 202up GmbH, which has raised 1.1 million euros since its foundation. For Becken Beteiligungs GmbH, this is already the second financing round to support the real estate company. Grossmann & Berger has joined the provider of the digital salesroom for real estate "Realtydesk" as a new investor. Another investor is Dr. Benjamin Staude. He founded Architrave GmbH together with Maurice Grassau in 2012.
Prof. Dr. Michael Becken, Managing Director of Becken Invest GmbH, says: "As a sustainable real estate company, we see it as our task to drive forward the digitalization of the real estate industry. 202up GmbH has a strong and ambitious founding team with in-depth market expertise and has set itself the task of developing a smart and forward-looking technology for a fully digitized real estate sales process."
Andreas Rehberg, CEO of Grossmann & Berger, says: "Digital solutions have become indispensable in our industry. Realtydesk already enables us to transfer the buyer and seller experience into the user experience of the digital space at all levels. Among other things, Realtydesk gives us transparency for processes and data, enables us to improve our performance and at the same time increase customer satisfaction, thereby increasing conversion rates. With Realtydesk, we also operate independently of face-to-face appointments, sales and showrooms - this has a positive impact on our carbon footprint."
202up GmbH was founded in June 2020 by Nina Binné, Justus Ettemeyer, Ivo Strugar and Becken Beteiligungs GmbH as a pre-seed investor. The company develops advanced digital solutions for project developers and brokers in particular. 202up GmbH begins the transformation process towards a fully comprehensive B2B e-commerce platform and e-commerce software for real estate sales with "Realtydesk" - the digital salesroom for real estate.
Realtydesk works without downloading or prior software installation and combines presentation software with interactive multi co-browsing features as well as video and chat communication. Films, galleries, 3D Flatfinder, maps, AR and VR tools - everything is presented clearly and can be accessed online at any time. Invitation management, logging, user data analysis and evaluation are carried out automatically on the basis of the software. Additional features such as the Realty Live Exposé are also integrated into the platform solution.
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